Employment

Marketing Coordinator

January 25, 2024
Employer: QuadReal

About QuadReal Property Group 

QuadReal Property Group is a global real estate investment, operating and development company headquartered in Vancouver, British Columbia. Its assets under management total $67.1 billion. From its foundation in Canada as a full-service real estate operating company, QuadReal has expanded its capabilities to invest in equity and debt in both the public and private markets. QuadReal invests directly, via programmatic partnerships and through operating companies in which it holds an ownership interest.

QuadReal seeks to deliver strong investment returns while creating sustainable environments that bring value to the people and communities it serves. Now and for generations to come.

QuadReal: Excellence lives here.

www.quadreal.com

 

About Bower Place

Get inside! At Bower Place, one parking spot grants customers access to both big city brands and small-town conveniences, thus negating the need to do the two-step all around town. In other words, when it comes to our savvy shoppers, this isn’t their first rodeo. While their penchant may be for the great outdoors when it comes time for a new outfit, baby shower/graduation/wedding gift, or simply life’s big necessities/small luxuries, they know…the great indoors is where it’s at.

 

Role Description

The Marketing Coordinator will assist the Marketing Manager in the execution of marketing activities designed to elevate the Bower Place brand, raise awareness, and increase traffic to the Centre. The Marketing Coordinator will actively support event planning and execution, website content creation and management, and will coordinate Bower Place’s social media platforms.

 

Responsibilities

Digital Marketing

• Prepare and upkeep the editorial calendar for the year, considering key content areas of the website (Blog, homepage imagery, store specials, etc.) and ensure its timely execution with assistance from the Marketing Manager.

• Ongoing tracking and reporting of interactive activities.

• Responsible for managing and elevating Bower Place’s social media channels, including Twitter, Facebook, and Instagram.

• Create and edit photos for social media purposes.

• Develop social media plans to address day-to-day and key marketing messages, including seasonal campaigns, PR coverage/web content, store openings, etc.

• Assist with the creation of any imagery and videos leveraged for social media purposes.

• Strategize and implement digital and social media advertising campaigns.

• Ongoing tracking and reporting of social media activities.

Special Events

• Plan and execute various special events, including developing event concepts and timelines, meeting attendance and organization, securing sponsors, hiring vendors, securing swag bag items, hiring temporary staff for the event, and completing requisite insurance-related paperwork.

• Assist with preparing event post-mortem reports and debrief with the team.

• Assist Marketing Manager as required.

• Write, edit, and proofread marketing materials including but not limited to quarterly newsletters, memos, etc.

• Coordinate with all parties (operations and incoming tenant) to ensure that “when one door closes” at Bower Place, hoarding and hoarding graphics are immediately and seamlessly installed in keeping with QuadReal standards.

• Participate and contribute in regular marketing strategy, guest services, and retailer meetings.

• Handle non-profit requests, bookings, and execute the proper paperwork.

• Assist with the proper upkeep of storage units and inventory.

• Assist with communication to new retailers regarding hoarding program specifications.

• Provide ongoing contributions to the marketing manual.

• Other related duties as assigned.

 

Education and Qualifications:

• 2 to 4 years’ related experience in marketing, social media, and/or event coordination.

• Bachelor’s degree in marketing, communications, events management, or related discipline is preferred.

• Proven social media abilities (management of a personal blog is considered in asset).

• Intermediate skills in Microsoft Office (Excel, PowerPoint, Word).

• Excellent oral and written communication skills with the ability to communicate with various audiences clearly and concisely.

• Ability to prioritize workload, handle multiple demands and manage competing priorities.

• Self-starter with the ability to independently start and complete projects and anticipate next steps is vital.

• Strong attention to detail, organizational skills and ability to meet deadlines is critical.

 

QuadReal Property Group will provide reasonable accommodation at any time throughout the hiring process for applicants with disabilities or for those needing job postings in an alternate format. If you require accommodation, please advise the Talent Acquisition team member you are working with and include the following: Job posting #, your name and your preferred method of contact.

QuadReal Property Group will provide reasonable accommodation at any time throughout the hiring process for applicants with disabilities or for those needing job postings in an alternate format. If you require accommodation, please advise the Talent Acquisition team member you are working with and include the following: Job posting #, your name and your preferred method of contact.

QuadReal has introduced a mandatory COVID-19 vaccination policy that requires full vaccination against COVID-19 for everyone working in our offices or sites.  Accordingly, a successful candidate offered employment at QuadReal will need to provide proof of full vaccination prior to commencing employment, subject exemptions permitted under applicable employment and human rights legislation.

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